Bullish Case: PEP's sustained focus on innovation and sustainability, alongside increasing adoption of digital platforms and strategic partnerships, position it for potential market share gains and above-average growth, particularly as post-pandemic recovery stabilizes consumer spending patterns.


Bearish Case: Challenges from ongoing supply chain disruptions, escalating costs, and potential backlash against price increases could hamper margins. Recent labor disputes and underperformance in the carbonated beverage sector add further risks to PEP's short-term performance.


Potential Outcomes:

1. Continued market share expansion in healthier products (60%).

2. Margin pressure from cost increases and labor disputes (30%).

3. Temporary dips in stock value due to market volatility or poor quarterly performance (10%).


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April 25, 2024


Pepsico Forecast

PEP        Pepsico
Price Forecast: NEUTRAL    Price Action: RANDOM (?)











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