ELF Forecast + Trading Strategies


Bullish Case: E.l.f. Beauty's momentum is driven by consistent revenue growth and strong market position, particularly among Gen Z consumers. Innovations and strategic marketing can capitalize on trends leading to continued stock appreciation.


Bearish Case: Projected revenue growth slows to approximately 21%, raising concerns over future profitability and market interest. High valuations and increased competition could prompt a downturn in investor sentiment.


Potential Outcomes:

1) Slow down in growth (40%): Market's response to lower forecasts and higher competition.

2) Moderate growth (30%): Continued demand leads to steady revenue increases.

3) Rapid expansion (20%): International success boosts sales significantly.

4) Earnings miss (10%): Disappointment in financial reporting leads to immediate sell-off.


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July 25, 2024


e.l.f. Beauty Forecast

ELF      e.l.f. Beauty











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