SMWB Forecast


Bullish Case: SMWB has been relatively stable with a 17.7% rise over the past year. The global SaaS market is rebounding, capturing the LinkedIn traffic surge and appointing Susan Dunn as CRO forecasted to drive revenue growth [Similarweb Appoints ][Yahoo].


Bearish Case: SMWB's historical returns show significant likelihood of negative performance over most holding periods. Similarly, fluctuating engagement metrics and competition from LinkedIn and Truth Social's instability pose headwinds [CNBC][Tech Crunch][mckinsey.com].


Potential Outcomes:

1. Positive revenue growth from CRO appointment (30%).

2. Decline due to Google AI-driven ad and traffic impacts (25%).

3. Stability or minor movement from AI effects and SaaS market rebound (45%) [Similarweb Appoints ][digiday.com][mckinsey.com].


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June 27, 2024


Similarweb Forecast

SMWB      Similarweb











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