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How Technology is Enabling a Cost-Effective Supply Chain for ... - Indian Retailer

As the retail landscape continues to evolve, consumer expectations have transformed, placing even more emphasis on the need for a cost-efficient supply chain. First and foremost, cost-effectiveness directly impacts a retail brand's bottom line. Retailers can reduce operational costs by optimizing supply chain operations, leading to higher profit margins. With thin margins in the retail industry, every rupee saved in the supply chain can significantly impact a company's overall profitability. This cost-saving approach allows retail brands to invest in other critical areas, such as marketing, product development, and enhancing customer experience.

indianretailer.com     Dec 01, 2023