Bullish Case: American Airlines plans to serve more premium international, with more business class seats being retrofitted into aircrafts [viewfromthewing.com]. This move has potential to tap into the post-pandemic premium demand and hence increase revenue.


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Bearish Case: American Airlines is facing strikes by flight attendants who are demanding improved working conditions and a pay rise [World Socialist], a lawsuit for allegedly choosing underperforming funds for retirement plans [planadviser.com], and a hefty fine for violation of tarmac delay rules [CBS]. These could increase costs and threaten the airline's reputation.


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Takeaway: Heightened operational costs [CNBC][The Wall Street Journal], potential strikes [World Socialist], unflattering public incidents [NBC][The Independent], and legal complications [planadviser.com][CBS] post substantial challenges that could impact American Airlines' financial performance and reputation in the near future. Nevertheless, the company's strategic move to capitalize on premium international demand [viewfromthewing.com] is a potential silver lining.


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Potential Outcomes:

1. 70% - The increased operational costs may lead to further cut in profit forecasts [CNBC][The Wall Street Journal].

2. 80% - Strike actions and negative public situations [NBC][The Independent][World Socialist] can potentially lead to a decline in reputation and market value.

3. 60% - The airline settles the legal actions and invests in measures to ensure similar issues don't resurface, which would restore investor confidence.

4. 80% - Profitability is boosted by increased premium international service [viewfromthewing.com].


September 20, 2023



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AAL News over Time





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