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SBUX Forecast + Trading Strategies



Price Forecast:


Bearish   <->   Bullish



Bullish Case: Starbucks' strategic shift under new CEO Brian Niccol, such as eliminating extra charges for non-dairy alternatives, could increase customer loyalty and boost sales. The favorable seasonal offerings and operational streamlining enhance growth prospects.



Bearish Case: Continued labor disputes and disappointing financial reports may damage consumer trust and hurt sales. Competitive pressures from brands like Luckin Coffee could further erode market share, especially in China.



Potential Outcomes:

1. (60%) Improved operational efficiency increases sales.

2. (25%) Successful resolution of union disputes fosters better brand image.

3. (15%) Decline in U.S. sales due to ongoing consumer resistance to price hikes.



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November 03, 2024


Starbucks Forecast

SBUX        Starbucks

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