Bullish Case: SMG's strategic pivot towards high-growth digital and retail media marketing aligns with modern advertising trends. Its partnership with Home Depot emphasizes this potential, likely increasing visibility and sales.


Bearish Case: Given SMG's declining stock value over five years and its recent flat price action, lingering doubts about its market adaptation and the efficacy of its marketing strategy may push prices lower.


Potential Outcomes:

1. Increased retail media success could lead to modest gains (30%).

2. Continued market skepticism might result in a 20% decline.

3. Stagnant adaptation could see prices remain flat (50%).


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May 01, 2024


Scotts Miracle-Gro Forecast

SMG        Scotts Miracle-Gro
Price Forecast: NEUTRAL    Price Action: RANDOM (?)











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