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Bullish Case: Nike's innovative product pipeline, Olympic showcase, and history of resilience suggest potential for rebound despite recent skepticism and short-term volatility.


Bearish Case: Nike's recent controversy over Olympic uniforms, innovation challenges due to remote work, and increased competition may weigh on brand image and stock performance.


Potential Outcomes:

1) Positive Olympic response increases sales - 40%.

2) Remote work realignment fails, stifling innovation - 35%.

3) Uniform backlash causes brand damage - 25%.


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April 17, 2024


Nike Forecast

NKE        Nike
Price Forecast: NEUTRAL    Price Action: MEAN REVERTING (?)











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